Customer Service: Success Strategies is an 18-minute online course that teaches employees effective customer service techniques including active listening, professional communication, problem resolution, and strategies for building customer loyalty. It is designed for customer-facing employees and their supervisors across all industries and includes a downloadable certificate of completion.
Customer experience directly impacts revenue and retention. Research shows that 86% of buyers are willing to pay more for a better customer experience, while a single negative interaction can drive customers to competitors permanently. For employers, poor customer service carries measurable costs - higher customer acquisition expenses to replace lost accounts, increased complaint handling time, and damaged reputation that affects future sales. Training customer-facing employees is one of the most cost-effective investments an employer can make.
This course prepares your customer-facing employees to handle interactions professionally, resolve problems effectively, and build the kind of customer relationships that drive repeat business. Your team will learn active listening techniques, professional communication skills for difficult conversations, de-escalation strategies for upset customers, and the connection between individual interactions and overall customer retention. The course uses realistic scenarios to build practical skills your employees can apply on their next call or at the counter.
While no federal regulation mandates customer service training, the business case is well-documented. According to multiple industry studies, acquiring a new customer costs five to seven times more than retaining an existing one, and companies that prioritize customer experience outperform competitors in revenue growth. For regulated industries, customer interactions can also carry compliance implications - healthcare organizations must maintain HIPAA-compliant communication, financial services firms must follow disclosure requirements, and any business collecting customer information must handle it consistently with privacy regulations. Beyond revenue, poor customer service drives employee turnover as well - front-line workers in high-complaint environments report higher stress and lower job satisfaction, increasing an employer's hiring and training costs. Investing in customer service training addresses both the revenue and retention sides of the equation.
| Team Size | Price per Person |
|---|---|
| 1 - 9 | $24.95 |
| 10 - 24 | $19.95 |
| 25 - 49 | $17.95 |
| 50 - 99 | $17.50 |
This course is available in English, Spanish, and Multi-Language CC at no additional charge.
Certificate of completion included. Downloadable upon passing the final assessment.